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Who Is YUUGA Kemistri?

September 27, 2013


Yuuga Kemistri was launched in early 2013 with focus on a program created around a book that Asa M Bjornsdottir (the founder) was writing called 'Ageing Gracefully'. Asa wanted to promote raw food as a lifestyle and NOT a diet and teach people the way this lifestyle can change your life for the better.


After being contacted by Groupon wanting to promote the raw food lifestyle the rest is history! In just the first four days of the Groupon promotion a massive 286 vouchers were sold and Asa had now to secure a space to teach all of these very 'raw curious' people! The people have saw, tasted and are now joining the raw food movement!


After running the raw food classes for just over two years, Yuuga Kemistri has now served over 2400 clients across the UK! The classes are mainly held in London where clients will learn the basics about how and where raw food can be bought, prepared and eaten. Through massive demand for classes there have been opportunities to expand to different locations and this year we have been offering some classes in Bristol.


What does Yuuga Kemistri stand for?


Yuuga Kemistri stands for health, happiness, hope and teaching! We want to teach the world about raw food and its health benefits, we want to bring Yuuga Kemistri and iRaw HH into your minds, into your house and into your life. This is something we live by as a small team and a small company, we want to change lives and teach the world how you can do this yourself and live longer and healthier!


What Yuuga Kemistri has to offer…


Yuuga Kemistri also offers also raw food programs like four and six weeks menu plans for those who don’t have time to plan ahead, we will do all the hard work for you! Our best selling programme is our ‘10 years younger in 8 weeks - EATING RAW FOR REAL BEAUTY’, you heard right!!! This amazing program is about discovering your real bio-age and how you can halt your ageing process and reverse your age to the way you look and feel!


In the last 2 years alone, Asa has written three fabulous raw food books for Yuuga Kemistri: two delicious dessert books and one saucy ice cream book (all three are available as an eBook) and currently Asa is finishing an educational book for children called THE FRUIT AND VEGETABLE OLYMPICS based on fruit and veg competing and showing their strengths against one another, in an fun ad friendly way to introduce children to a wider world of health foods...


What Yuuga Kemistri has in the pipeline…


After Yuuga Kemistri’s huge success through classes and eBooks in just over two years, Asa has decided to start a new business called iRaw HH (Healthy Habits) which is a producer of 45 beautiful raw food products set to launch from July 2015 to September 2016!


Products in the first launch include: raw brownies, beetroot and salted caramel, crackers, quiche, pizza, kale chips, courgette and onion snacks and several types of yummy cookies!


We have suppliers that are fighting over our products and this is something we couldn’t be happier about. The company is growing, our profile is growing, peoples minds are expanding into the unknown about food, this is where Yuuga Kemistri and iRaw HH come in. We want to teach, inspire and promote the benefits of raw food in a fun, friendly and super tasty way!


We are embarking on a massive journey and we want you to do it with us, we’ve just started our first crowdfunder campaign that you can help us out with and receive gorgeous gifts along the way. We will be attending a Trade Show in the Olympia building in London over 3rd, 4th and 5th of July promoting our menu packs, classes and our gorgeous products!


To get your hands on some of our tickets please email us on

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